Submissions are invited for Logo Design Contest for SHG run Mangalam Canteens in Gujarat by Gujarat Livelihood Promotion Company. The last date of submission is September 3, 2024.

About Mangalam Canteens

Under the overarching umbrella of National Rural Livelihood Mission, the Gujarat Government launched launched Mission Mangalam scheme to organize women into Self Help Groups in order to engage them in livelihood generating activities. As a part of that, the state envisions to create a USP of SHG groups in the domain of canteen and catering services. And for that purpose, SHG groups are being allotted the spaces in government premises to own & operate the canteens which are being termed as β€œMangalam Canteens”.

The government intends to build a distinct brand of the β€œSHG-run Mangalam canteens” and to have its logo and a Tagline for that purpose. Mangalam Canteens promises to be innovative enterprises that will promote healthy diet, environmental sustainability, recurring livelihoods, and women-led growth, among other things.

Contest Details

Gujarat Livelihood Promotion Company, under Dept. of Rural Development, Govt. of Gujarat, invites citizens from across India to design a logo for SHG run β€œMangalam Canteen” Brand. The exercise is aimed at encouraging citizen participation in governance, giving wings to the artistic imagination of the citizens, give their innovation a national recognition in order to promote participatory governance.

Eligibility

The contest is open to all Indian citizens.

Technical Parameters

The logo and the tagline must signify the essence ofΒ Mangalam CanteensΒ and itsΒ 3 core elements:

  • Women-led growth through self-help Groups.
  • Canteen & Food Services.
  • Environmental Sustainability.
  1. The logo must be submitted in JPG, JPEG or PNG format.
  2. The logo must be designed on a digital platform that can be easily replicated on websites, social media posts, printed banners and so on.
  3. The winning participant must submit an open and editable logo file.
  4. The logo must be an original design work. Any proof of plagiarism, imitation, replication, etc shall lead to disqualification.
  5. Participants should submit a brief (not more than 100 words) to explain the rationale and relevance of the designed logo and the provided tagline with the given theme.
  6. The logo should be designed in a coloured format. The size of the logo may vary fromΒ 5 cm*5 cm to 30cm*30cmΒ in either portrait or landscape mode.

Evaluation Criteria

  • The submitted logo designs and taglines will be assessed by a screening committee consisting of 1 to 3 members.
  • The shortlisted designs will be further sent to the Selection Committee for the final evaluation, which will declare one final winner.
  • Relevance and Alignment to the theme of the initiative.
  • Creativity and Innovation of thought.

Gratification

The winner will be provided with a reward ofΒ INR. 50,000.

How to Submit?

Interested participants can submit online via this link.

Submission Deadline

The last date of submission is September 3, 2024.

Click here to view the official notification of Logo Design Contest for SHG run Mangalam Canteens in Gujarat by Gujarat Livelihood Promotion Company.